Third Screen Media, a software and services company that enables advertising on mobile devices, announced that it has the ability to reach nearly 50 percent of US mobile content subscribers, according to consumer research company, Telephia. TSMINetwork was recently acquisitioned by AOL’s advertising.com, which is allowing the company to combine mobile marketing efforts with online reach. The company has doubled its number of campaigns in Q2 2007 than the same period once a year ago, and has experienced an increase in overall impressions to 275 million, up from 225 million last quarter. The progress marks overall growth in the mobile advertising market.
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The company has doubled its number of campaigns in Q2 2007 than the same period once a year ago, and has experienced an increase in overall impressions to 275 million, up from 225 million last quarter. The progress marks overall growth in the mobile advertising market.
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Impressive reach, 50% of all mobile users in the US. And that was already in 2007, a lot has happened since then in the mobile marketing arena.
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